Transparency first
Privacy Policy
We Highly Value Your Privacy
We only collect the data necessary to get Bouff into your dog's bowl safely and efficiently. We do not sell your personal information for monetary compensation.
What Data We Collect
When you interact with our store or purchase Bouff, we strictly collect information necessary to fulfill your relationship with us:
- Contact & Identity Details: First and last name, email address, physical shipping and billing addresses, and mobile numbers provided during checkout.
- Payment & Transaction Information: We securely process partial transaction data via Shopify and our certified third-party payment gateways (e.g., Stripe, Shop Pay). We never receive or store your full credit card number.
- Account History & Preferences: Your order history, active subscription statuses, and saved account preferences like preferred delivery schedules.
- Communication History: Any direct messages, customer support emails, review submissions, or live-chat transcripts shared with our agents.
- Device Analytics: Anonymized browsing data, browser types, basic IP information, and behavioral metrics specifically used to identify technical errors or improve storefront UX.
Manner of Usage
Your data is utilized solely to enhance your customer experience, ensure smooth delivery schedules, and support domestic legal requirements:
- Order Fulfillment: The primary use of your data is to accurately pack, ship, and systematically renew your Subscribe & Save orders on schedule.
- Operational Communication: Broadcasting mandatory informational updates like tracking numbers, digital receipts, subscription renewal notices, and customer service responses.
- Site Security Protocols: Deploying automatic automated risk algorithms during checkout to detect, quarantine, and prevent fraudulent transactions or bot attacks on our storefront infrastructure.
- Service Expansion & Improvements: Discovering overarching purchasing trends to enhance our supply chain management, and utilizing anonymous analytics to resolve bugs resulting in smoother site performance.
- Legal Tax Compliance: Maintaining permanent records of monetary transactions exclusively as required by state and federal tax auditing authorities.
Targeted Advertising & Opt-Out Rights
As described in our Privacy Policy, we collect personal information from your interactions with us and our website, including through cookies and similar technologies. We may also share this personal information with third parties, including advertising partners. We do this in order to show you ads on other websites that are more relevant to your interests and for other reasons outlined in our privacy policy.
Sharing of personal information for targeted advertising based on your interaction on different websites may be considered "sales", "sharing", or "targeted advertising" under certain U.S. state privacy laws. Depending on where you live, you may have the right to opt out of these activities. If you would like to exercise this opt-out right, please contact us through our support form.
Global Privacy Control (GPC)
If you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you are, we will treat this as a request to opt-out of activity that may be considered a “sale” or “sharing” of personal information or other uses that may be considered targeted advertising for the device and browser you used to visit our website.
Staying Informed
We continually adapt our policies to comply with domestic regulations and maintain the highest standard of customer privacy. Because we update these terms regularly, we highly recommend subscribing to our newsletter below so you're instantly notified of what changes were made and when they take effect.